Monday September 6th 2010

Site Stuff

Important Stuff

*****

New or seasoned tweeters - connect with me on Twitter.

*****



*****



*****

Any Color

any_colorThe modern micro-enterprise is often marketed virtually, it’s personal, and it involves Disruptive Innovation.*

Henry Ford’s words, “…any color as long as it’s black” are often used to describe his stuborn-ness toward change when challenged by his competitors – they were offering more colorful options in their automobiles.  However, it’s important to keep in mind the benefits of Henry’s using black as THE color for the Model T Ford:  His “inferior” color offering contributed to a form of Disruptive Innovation; a somewhat inferior product (at least as choice of color was concerned) allowed him to utilize efficiency to rocket upward as a viable competitor in the marketplace.
–Dave Charbonneau

*Disruptive Innovation refers to the term coined by Prof. Clayton Christensen. Google him.

Share on Facebook

Post to Twitter Tweet This Post

Reader Feedback

One Response to “Any Color”

  1. David says:

    Dave thanks for the boost in getting things done.I find when I’m working on it I stop believeing destruction is the only option .

Leave a Reply